Holly'sBlog

Masculine

Strong
Cars
Motorbike
Sport
Football
Rugby
Muscles
Lazy
Pub
Fast Food
Action
Stud
Burping
Hair Gel
Hairy
Aggression
Lad
Rude
Egotistical
Immature

Feminine

Weak
Shopping
Make-up
Gossip
Pink
Emotional
Dancing
Multi-tasking
Romance
Soaps
Celebrities
Slut
Hormonal
Bossy
Elegant
Appearance
Caring
Bitchy

Representation
As one of the key concepts, this underpins a lot of media analysis as well as being the key focus of our coursework and exam. It refers to the re-presenting of ideas, people, lifestyle, the world back to us though media texts.
Much of what we know, or think we know, has in fact gone through a process of mediation and is thus a very controlled, even created version of reality.
As media students we must always question representations in media texts and examine how, and sometimes why, they have been created.

Textual analysis
Textual analysis is the process of breaking down a media text into its various components in order to analyse how meaning has been created. This process can be applied to any media text, weather it is still or moving image, fiction or non-fiction, because every media text has been carefully constructed to convey a particular meaning and therefore can be deconstructed to discover exactly how that meaning has been created.

Champagne-Feminine
The bottle has fancy writing and gold detail on it which makes it look posh and expensive, this is associated with women because women usually like to feel classy and posh. Champagne would usually be drunk from champagne flutes which are thin and delicate, so we would associate them with women too. Champagne is normally expensive and women like having money spent on them because it makes them feel special and wealthy.

Heat protection spray-Feminine
Women care a lot about their appearances so they would want to make sure the hair was in good condition so that it will always look nice. The bottle it's in is purple which would be considered girly, also it has a picture of a flower, which is small and delicate like a woman is seen as.